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December 2001
Fresh Styles for Web Designers: Eye Candy from the Underground
ýReview by Christi Bear
Fresh Styles for Web Designers: Eye Candy from the Underground
by Curt Cloninger
New Riders, 2001
ISBN:0-7357-1074-0
Paperback, 211 pages
US$35.00
Fresh Styles for Web Designers offers alternatives to the unnecessarily bland, print-oriented design that exists on the Web today. Author Curt Cloninger acknowledges the Web as a unique communications medium and advocates designing for the Web, such as it is. He likens the idiosyncrasies of the Web to those of a Marshall guitar amplifier and encourages designers to embrace the personality of the Web just as Jimi Hendrix embraced the personality of the Marshall.
In Fresh Styles, Cloninger presents 10 distinctive styles of Web design and explores the defining characteristics of each one. Cloninger devotes a chapter to each style. He uses screen shots and source code from existing Web sites to illustrate his discussion and offers suggestions for the practical commercial application and successful implementation of each style.
The 10 styles are described as fresh from the ýunderground,ý and Cloninger takes his examples from some pretty avant-garde sites. For example, ýPixelated Punk Rock Styleý sites are deliberately disorienting and often simulate the appearance of computer malfunction, as seen on requiemforadream.c
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